Head Count is a non profit organization that promotes participation in democracy. It does it by working with musicians of different genres of music. Of course, they are currently running programs regarding upcoming presidential elections in the US.
They go to many festivals and concerts and encourage people to register to vote so they can participate in upcoming elections. According to their website, they "translate the power of music into real action". So far, Head Count has registered 200,000 voters since 2004. They attend 1,000 festivals and concerts a year.
The Kills is one of many musicians that work with this organization. They recently posted a picture of Alison Mosshart (singer of the band) with a sign "Register To Vote Here". By this, of course, they want to encourage people to register.
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